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Course Description

In this studio course, students explore the design and function of packaging, including product protection, safety, communication, brand identity, and advertising. Topics include logo design, typography, pictorial elements, and colour theory. Students will also examine the environmental impact of contemporary package design and sustainable solutions. Studio work will be supported by technical demonstrations, presentations, and critique.

Access to Adobe Illustrator is recommended.

LEARNING OUTCOMES
Upon the successful completion of this course, students will:

  • Have an understanding of the visual elements that are required for successful packaging
  • Gain a practical knowledge of the technical and marketing factors required for package design
  • Acquire a hands-on experience of the package design process through introduction to the creative brief, packaging dieline and assignment to redesign the packaging for an existing product

After enrolling in a course, please allow up to 5 hours for your student data to migrate to Canvas. Please note that courses may fill up early or be cancelled due to low enrollment. Students are encouraged to register early, at least ten (10) days prior to the start date of the course.

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in
Section Title
Package Design Studio
Type
Studio/Seminar
Dates
Nov 09, 2021 to Dec 14, 2021
Schedule and Location
Contact Hours
18.0
Delivery Options
Course Fee(s)
Course Fee non-credit $445.00
Instructors
Section Notes

Online courses are delivered in an asynchronous format through a series of tutorials and related assignments which students may complete at their own pace on our Learning Management System, Canvas. The instructor is available throughout the course time period for questions and discussions.  Learn more about what to expect in a Continuing Studies online course at OCAD U.

As a Continuing Studies student, you will receive an OCAD U user account, which will grant you access to Canvas, and our on-campus WiFi network. Your Canvas account will be enabled one week prior to the start date of your course. Please log in at https://canvascloud.ocadu.ca. If you do not know your OCAD U User ID, please check your registration confirmation email. You can reset your password here: https://login.ocadu.ca/forgot. If you need further help, please contact us at continuingstudies@ocadu.ca

After enrolling in a course, please allow up to 5 hours for your student data to migrate to Canvas. Please note that courses may fill up early or be cancelled due to low enrollment. Students are encouraged to register early, at least ten (10) days prior to the start date of the course.