News and Media

_{Maya Bielinski}

What is the relevance of the course Intellectual Property and Entrepreneurship: Creating in the Age of AI and what sets it apart? 

Creative entrepreneurs today are living at the intersection of three active fault lines: technology, law, and society's idea of originality are all moving beneath our feet. This course is relevant because it equips students with knowledge and skills to keep their balance and thrive as artists and entrepreneurs.

They will learn about the law, the technology, and the strategies that affect their creative practices, from learning about and leveraging AI-generated content, to critiquing AI technologies and their consequences, to protecting original work from misuse. They will have the opportunity to ask their IP and AI questions to a former IP lawyer who has also worked in AI companies (that’s me!). In short, this course offers a chance to get current on our legal and technological contexts, and to engage on the questions that matter to you as a creative entrepreneur, working artist, or designer.
 

_{Illustrations by Jordyn Coles}

Who is this course for? 

This course is for artists, designers, and entrepreneurs in creative industries who want to understand how to protect their work legally and practically in the age of AI. It's also for those who want to ethically and responsibly use AI tools and the work of other artists and designers. If you have or are building an artistic practice, a creative business, or are curious about AI and what it means for authorship and originality, this course is for you.

_{Illustrations by Jordyn Coles}

What can students expect? 

This course runs for four weeks, online. It is asynchronous, which means that students can go at their own pace within the timeline of the course. Modules will include different modes of content for different learning styles, including curated readings, hypothetical scenarios where you can apply what you have learned, and mini quizzes to help solidify your knowledge. There will be opportunities to connect with your fellow students and collaborate on ideas through message boards. Activities will be relevant and practical, and could include experimenting with AI tools, examining legal language, and generating a creative concept or portfolio piece that strategically uses AI and IP knowledge. Students will receive dedicated feedback.
 

_{Illustrations by Jordyn Coles}

What will students gain form this course? 

Students will learn about the most relevant forms of IP for the creative sector, especially copyright and trademarks, and will better understand how artists navigate common IP disputes. They will get a better sense of the wide range of tools at their disposal as actors in our legal system, as creatives, and as entrepreneurs. In short, they will gain a combination self-defence guide and instruction manual for AI, and the confidence to use both.
 

_{Illustrations by Jordyn Coles}