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Course Description

 

Offered in partnership with McGill University, this course uses real-world cases, provides a comprehensive overview of all aspects of event development and production including creative concept development, programming, project planning, and execution of the entire production be it a short event or a full-fledged festival. Focus on strategic alignment and delivery of business value, event financing and the art of “pitching” of tangible and intangible event value, managing multiple stakeholders, requirements, resources, timelines, budgets and teams to deliver an engaging audience experience.

Please register for this course directly through McGill University
Receive a $50 discount when you register with the code: OCADU

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